As a direct sales consultant you might already be holding online facebook parties for your business or you might be wondering where to even begin with holding an online party. In this post, I’m sharing 4 simple tips that will help you improve your direct sales online facebook parties for yourself, your hosts, your guests & your results! Plus, you can download my Facebook Online Party Planning Checklist and Planner Page for FREE!
It’s all about the experience!
Think about how you can make your online parties a better experience for everyone involved – the host, the guests and even yourself! If your hosts feel like you are partnering with them for their success and your goal is to help them earn their wishlist for free and have a great time, they are going to be more likely to do their part as a host too!
Your guests are giving up their time (and hopefully their money) to listen to or watch what you have to say and share during the party. Make it worth their time & money!
Use your unique personality, skills and passions to make your party something unique and different from all the same ol’ same ol’ text and image / copy & paste parties others are throwing.
Think about what you do at your home parties and how you can incorporate that into your online parties. How can you make it more personal, more unique and more fun for the guests?
As a consultant to have better parties: be more organized, create a system for your online parties and treat your online parties like you are a professional.
Personal Invitations from the Host.
If you are doing your parties on Facebook, have your hosts invite people to the group on FB by sharing the LINK to the group along with a message that you can type up for her to use and having people request to join the group.
Encourage your hosts to personally inviting 40-50 people by email, FB message or text. This will help increase the # of people who RSVP going and who actually participate.
Make sure to let your hosts and guests know that is not appropriate or considerate to just add their friends to the group (and make sure you are not doing this either.) This is very rude and annoying and it really gives direct seller’s a bad reputation when you do this.
Ask your host and guests to share the link to the group and have those who are interested request to join the group, then you as the admin can approve them.
Connect Authentically with your guests through video, livestream, pictures & original posts.
Use video and Livestream, pictures and content that builds a relationship, trust, credibility and authentically market yourself and your business in your online parties.
Don’t be afraid to record short videos of yourself demonstrating different products or sharing helpful tips and information that you can share throughout the party.
With FB Live, Youtube Live, Zoom and other platforms you can also do a LIVE party demo for your guests now too! This will really help increase your sales, bookings and recruits and make your party much more fun and unique!
Don’t make your party a copy & paste same as every other party. People don’t want a sales pitch and they will not feel as connected if the posts seem too salesy.
Don’t forget to follow up.
Don’t just let the party end and be done with it. Make sure to send thank you notes to everyone who ordered. Message, email or call everyone to follow up and make sure they are happy with their order and offer them your other services.
Send the host a thank you note too and invite the host to book a future show or to join your team!
You can create a simple drawing form online using Google Drive that everyone can fill out so you have their contact info and find out their interest in hosting a show or joining your team and other questions like their wishlist items, birthdays and more. (Think of it like the paper drawing slips you use at your home shows.)
Then be sure to follow up and invite them to your VIP group or to be on your newsletter list or birthday bonus list or whatever you offer to continue to build the relationship after the sale.